As many business owners catchup to technological trends, they begin feeling inundated by the torrent of information about the benefits and advantages of all the various Internet marketing tactics and strategies. These poor folks are left agog, not even knowing what questions to ask or where to begin. They ask questions like “what is SEO?” or “where should I begin?”

If this is how you’ve been feeling, then allow me to help by pointing you in the right direction, and answering some questions, like what is SEO?

You see, the whole point of having a website for your business is to expand your customer base. However, it’s not enough to build a site and just put it out on the web, just as it’s not enough to start a business and hope people walk through the doors. Sure, some folks may stop in if they pass by, but if nobody knows where you are, then they can’t visit! The same is true for your website, which is why you need the help of Internet marketing.

In order to get people to your site, you need to have a high search engine ranking. This means that when people type in your product or service, say for example “chevy leases,” they’ll get a list of high quality sites that search engines consider to be the most relevant. If your site is low on this list, nobody will come to your site–simple as that. This is where SEO marketing comes in .

What is SEO? The acronym stands for Search Engine Optimization, and refers to a combination of tactics and strategies that boost a website’s search engine ranking. That’s a bit general of an answer, but to get more technical and complicated would be to waste our time here. There are SEO companies that can answer what is SEO more fully, but more importantly, they can employ SEO techniques for you, meaning you can stop worrying as much about how to market your site.

By now you know that if you want to compete online, you need some help with Internet marketing. However, you may be questioning if it’s even worth it to try and go through the hassle and rigamarole of finding out what is SEO and how you can use it. Before you hang your hat, consider some statistical evidence: Marketing Sherpa reports SEO tactics lead to a 2,000% increase in blog traffic and a 40% increase in revenue. According to Search Engine Journal, 81% of companies consider their blogs (an SEO tactic) to be an important asset.

So what is SEO in short? It’s the thing that will help take your business to the next level. If you have any questions, or need anything like what is SEO more explained, feel free to ask in the comments! Links like this: Salem oregon seo

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